Glossy Daily — Glossy

February 09, 2026

Beauty

Why L’Oréal Groupe is investing in P2 Science, the ingredient company quietly working with Rare Beauty, Living Proof and The Ordinary

Is 6-year-old P2 Science the next beauty industry ingredient heavyweight? Its custom ingredient pipeline has already attracted brands owned by Unilever, LVMH, ELC and P&G. Announced in January, P2 was welcomed into L’Oréal Group’s new sustainability accelerator powered by $117 million in funding. Glossy sat down with execs from L’Oréal and P2 to learn more.

Fashion

As China’s fashion market recovers, Western brands are going all in on Lunar New Year

Despite a slowdown in Chinese spending on fashion and luxury in recent years, the last quarter shows that China remains a growth opportunity for fashion brands. Burberry cited interest from young Chinese consumers as helping to animate its recent resurgence, including a 6% increase in sales in China and double-digit growth among Gen-Z shoppers. In January, LVMH said its Chinese sales were recovering after several months of decline.

Fashion

What goes into an NFL partnership? With Abercrombie & Fitch CMO Carey Collins Krug

This week, we're talking about the Super Bowl. With the biggest American sporting event of the year taking place this weekend, editor-in-chief Jill Manoff sat down with Carey Collins Krug, the CMO of Abercrombie & Fitch, which has big plans tied to its title of "official fashion partner of the NFL."

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Luxury Briefing: Brunello Cucinelli thinks keyword search is holding luxury back

For this week’s Luxury Briefing, I sat down with Francesco Bottiglieri, chief of humanistic technology at Brunello Cucinelli, to get an inside look at the new Brunello Cucinelli AI-driven website. He broke down why most luxury websites no longer reflect how customers actually shop and how Brunello Cucinelli is trying to change that.

Sponsored Content by Rudes Denim

The future of value in fashion — and what it means for marketers

Independent brands like Rudes Denim illustrate a broader truth: In a crowded, noisy marketplace, substance beats scale.

Fashion

Wolf & Badger is positioning itself as an anti-Saks to brands seeking new sales channels

As bankruptcies, tariffs and de minimis changes reshape fashion retail, Wolf & Badger is stepping in to help independent brands survive and scale in 2026.

Glossy+ Member Exclusive

Fashion Briefing: Brands are rushing to make fashionable sports merchandise — but is there enough demand?

Call it "the Taylor Swift effect." A custom-designed coat she wore to a game in 2024 showed many female sports fans that sports gear isn't limited to oversized jerseys and foam fingers. Since then, demand for more stylish, fashion-forward sports gear has grown, and both new and existing brands are rushing to meet that need.

Sponsored Content by Coslus

Clean labels aren’t enough for today’s consumers — they want proof

A recent survey found that shoppers prefer products built on scientific and medical expertise. For oral care, for example, shoppers expect more from products like water flossers and toothbrushes — they want dentist-level performance.

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FROM MODERN RETAIL

AI is changing how retailers select tech partners

The quick rise of artificial intelligence-powered tools has reshaped retailers' process of selecting technology partners for anything from marketing to supply chain to merchandising.

Beauty

Glossy Pop Newsletter: Why are so many skin care brands hitting the slopes?

With brands hosting influencer trips at picturesque ski chalets and partaking in multi-year resort partnerships across Aspen and Jackson Hole, ski destinations have emerged as a new experiential marketing frontier. They offer brands an opportunity to showcase product performance in cold temperatures and harsh conditions, while also generating visually compelling content and reaching consumers in aspirational, experience-driven environments.

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