Glossy Daily — Glossy

April 07, 2026

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Fashion

Google says its AI-powered ads helped Aritzia lift online sales by 80%

Google says its AI-powered ad tools are delivering measurable results for some brands as the world's largest seller of ads experiments with new ad formats, shopping integrations and AI-powered tools.

Fashion

How Boll & Branch is integrating an OpenClaw-based AI agent in every part of its business

At Shoptalk Spring, Boll & Branch chief commercial officer Katia Unlu spoke to Glossy about Tess, the in-house AI agent that has become an increasingly big part of the company's operations.

Fashion

James Franco co-founded Paly snags first official collaboration through Selfridges partnership

Three years into its existence, Paly has grown thanks in part to support from retail partners. Most recently, Selfridges helped the brand establish a connection with the Rolling Stones.

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Beauty

Glossy Pop Newsletter: Alix Earle’s CEO says Reale Actives prepared for a mixed response to the brand launch

There were two things that could be all but certain when Alix Earle finally launched her brand on March 31: that it would sell out — which it did, in a matter of hours — and that it would be picked apart.

Sponsored Content by Helium 10

Expanding on Amazon and Walmart without breaking operations — a virtual event

This live virtual session on April 14 breaks down the practical roadmap brands are using to expand across platforms like Amazon, TikTok Shop and Walmart without operational chaos or margin erosion.

Fashion

Macy’s reset: Bloomingdale’s momentum, beauty bets and the new department store model

On this week’s episode of the Glossy Podcast, international reporter Zofia Zwieglinska is joined by senior beauty reporter Emily Jensen to unpack Macy’s latest earnings and what they signal for the future of department stores.

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Luxury Briefing: Shanghai Fashion Week draws global attention again as China bounces back

In this week's Luxury Briefing, I interview designer Susan Fang ahead of her Shanghai Fashion Week show, as local presenting brands focus on a variety of growth strategies. Also, an HSBC forecast for 2026 luxury growth; executive moves at Carven, Valentino and Kering; and news to know.

Sponsored Content by SAYN

How one sun care brand leveraged TikTok Shop’s halo effect

Most brands measure TikTok Shop as a sales channel. Carroten measured it as a demand engine, and the numbers changed everything — doubling exposure and driving revenue up 224% year over year.

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FROM MODERN RETAIL

Google says its AI-powered ads help some brands lift online sales by 80%

Google says its AI-powered ad tools are delivering measurable results for some brands as the world's largest seller of ads experiments with new ad formats, shopping integrations and AI-powered tools.

Beauty

How Batiste turned a viral TikTok into a campaign in 5 days

On March 16, creator Rebecca Pousma posted a TikTok with the headline "SLOMW needs a dry shampoo collab," referring to the Hulu show "The Secret Lives of Mormon Wives." By March 26, Batiste brought such a collab to life.

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